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The Royal Smithfield Club has announced that Kepak will sponsor three of its Beef Ribs & Saddle of Lamb Competitions being held within this winter’s series of primestock shows, namely Agrifest South West 7th November, English Winter Fair 17th-18th November and LiveScot 24th November.

Kepak, the Irish-based meat company which acquired 2 Sisters Red Meat during the summer, operates from four key production sites in the UK: McIntosh Donald, Portlethen, Scotland; and three St Merryn sites: Merthyr, Glamorgan, Wales, and Bodmin and Victoria in Cornwall, England.

The Club runs a series of demonstrations and competitions at the main fatstock events to educate and inform the public as well as promote best practice in the industry through the whole supply chain. In 2018, these are to include Agrifest South West at Exeter, English Winter Fair at Stafford, LiveScot at Lanark as well as Countryside Live at Harrogate.

Commenting, Royal Smithfield Club Chairman William Bedell said: “The Club has been at the heart of the red meat industry for more than 200 years and as such is pleased to have Kepak on board with its well-known and established McIntosh Donald and St Merryn brands which serve a strong base of livestock farmers.”

Prys Morgan, Livestock Procurement Director, added: “Kepak are committed to working with all British farmers in addition to the loyal supply base of St Merryn and McIntosh Donald. Kepak are strong believers in working hand-in-hand with farmers to build a sustainable supply chain and are delighted to be working with the Royal Smithfield Club. This sponsorship allows us to further engage with our supply base and collaborate with them to share best management practices designed to produce top-quality beef and lamb for our customers.”